Not for anything other than I finding it interesting how I sounded four years ago:
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November 23, 2005
Lighting up Christmas
Aside from the chilly climate we’ve been getting sporadically lately, I know it’s Christmas when I start liking tobacco ads a little bit more.
I’ve always been a huge fan of tobacco ads, ever since the first time I saw the taciturn Marlboro Man ride his faithful horse across rivers and plains of the American Midwest. And they’ve been running that ad, in various forms, for practically forever.
There’s a huge part of me still wants to be That Man, weathered, strong and silent, but minus the lung cancer. There’s a part of me that still longs to be damned to riding my horse, all by my lonesome, with the snow-capped mountains of, er, Montana, in the background. (It’s gotta be Montana. I saw a publicity photo of Kevin Costner and his latest bride. They were married in his ranch in Montana, and it was That Mountain they had in the backdrop. A ranch in Montana with that sort of view is almost enough to convince me to eschew the idea of having the sea in my backyard. As long as they have wifi, a decent movie theater, and a nice, clean photo lab. And an honest-to-goodness Chinese restaurant.)
Back to tobacco ads. I like them even more during Christmas, when they show these nice log cabins with orange-tinted windows, to imply that there’s a fire going on in the fireplace, keeping the cowboys comfortably warm. I even like the ones by Hope, where they show a barkada skiing off a mountain (in Montana), and then coming together by the familiar fireplace to light a cig, as they drink hot choco in their nice, and neat sweaters.
I get warm and fuzzy all over just seeing these ads. And that's Christmas for me, forget the giving. It's the chance to dream about being the cowboy in Montana, or about having preppy friends over by the fireplace for a hot drink. It's the chance to get all silly and sentimental, without feeling stupid for it. Because, really, there’s a light of hope, when you light a Hope.
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I now know that Kevin Costner's ranch is in Colorado.







